Hamburg Seen by Designers

City Silhouettes

(Human Empire)

The Hamburg-based design collective Human Empire brings the classic city poster of the 1950s to present day life. Breakfast lovers can prepare their shrimp rolls on these wooden platters made in Hamburg. And the clothier Dresstrict creates unisex sweaters bearing Hamburg motifs of distorted psychedelic designs.

The Sailor

(Tante Tin)

In Hamburg, the urban myth of the seaman has been popularised by legendary singers such as Hans Albers and Freddy Quinn. In recent decades, not many sailors in striped shirts have been seen strolling along the Reeperbahn, and yet the port continues to arouse seafaring associations. Hamburg-based illustrator Ini Neumann displays the character of the Sailor as a modern hipster. In her small shop on Marktstrasse, “Tante Tin” sells handmade crafts made with love. Her Seebär cushion is a classic design piece that complements any maritime sofa with its grouchy comfort.

The Anchor

(Mädge und Knechte)

What would Hamburg be without the anchor, this informal, much-loved symbol of the city? Mädge und Knechte have devoted an entire product series to the anchor. WesneySchnipsel produces cuff links embellished with anchors, and at Elbbote you can find anchor keychains.

Maritime Designs

(Ahoi Marie)

Ahoi Marie’s handmade maritime gifts with their white/blue signature look are truly inspiring and a must for anyone with a weak spot for the Reeperbahn, the port, anchor tattoos, vintage pin-ups and sailors. The range of products spans from fishermen’s mugs and home accessories to notepads on nautical charts – based on licenced material by the Federal Maritime and Hydrographic Agency.

Sacks of coffee from Hamburg’s port find a new life at Burlemann, where Caro Hohner, a trained architect, offers lanterns, bread baskets and cushion covers made from old coffee sacks. The label Hafendieb adds maritime motifs such as paper ships and pirate bottles to clothes and accessories from sustainable production.

Pirate Feeling


The district of St Pauli exudes a true rock ’n’ roll atmosphere, and the local football club FC St. Pauli, which is known for its alternative-leftist fan base, offers an icon to match this atmosphere: a white skull and cross bones against a black background. On the streets of Hamburg, this pirate flag symbol can be seen anywhere: on T-shirts, caps, hoodies and textile bags. The fans of FC St. Pauli proudly display their skull and cross bones, as spotted


(Blankenese / Bureau Bald)

Eight neighborhoods summarized on posters by the design agency Bureau Bald. What about HafenCity? The top model among the districts and yet totally normal. Ottensen? Becomes virulent in case someone disturbes the peace there. Is this simplified? Yes, though many clichés make you smile. And also carry some truth.